Amanda Ling

Data Intelligence Director

With over a decade of specialist experience in marketing and sales, Amanda honed her skills with market leading organisations including RAC, Mail Marketing and EHS Brann. During her time as Client Services Director at The Database Group, she successfully revitalised their marketing activities and pioneered the kind of sophisticated, innovative and successful initiatives one normally associates with much larger businesses.

Amanda holds a key role on R1’s executive board, overseeing our Data Intelligence, Direct Solutions and strategic marketing. She constantly evaluates their propositions to ensure that we continue to offer market-leading services that meet and exceed the evolving needs of our clients in the areas of Database Management, Analysis, Reporting, Data Management and Print & Production.

Her focus is on delivering real solutions that are accountable, scalable and deliver measurable results, helping clients extract real value from their data – an area that all too often ends up as the final point on the marketing agenda, when it should often be the first.